If you want people to find your podcast, you have to do the work (typically only once) to ensure it is listed in all the directories listeners use to find podcasts. In my experience, it’s the #2 way people find new podcasts to listen to. If you’re...
You can use QR Codes to do EFFECTIVE podcast promotion… They can direct potential listeners to your show in a convenient, quick manner. But you’ll have to do it in a savvy, smart, user-friendly way. This post is designed to help you do EXACTLY that. Keep...
Every brand or niche has its own language… That’s because its participants need specific words to describe their needs and interests. With that in mind… do YOU know the right questions to ask to discover how your niche or branded podcast can best...
⚡⚡ Could you #monetize your #podcast audience with a membership? Many are doing it and there’s no reason you shouldn’t consider it. But there are BEST-PRACTICE principles you should follow if you want to make the most out of the monetization opportunity...
Here is a simple question that shows the power podcasting has for B2B… Would your company benefit more from a FREE Super Bowl half-time commercial or… from 30 minutes a week, year after year, providing engaging and valuable content to your ideal prospects?...
Podcasts work as a POWERFUL B2B marketing and sales tool, NO DOUBT Decision-makers are always looking for better ways to drive revenue and market share… and podcasts are one of the most user-friendly ways they can do that research in spare moments like commuting...
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